Allan Grainger considers the journey from analogue to digital in a commercial and art photography context. Drawing from his own experiences over 35 years in commercial and art photography he argues that although this shift is the most profound to occur in the history of photography it is only a means to an end.
Allan Grainger has worked as a commercial photographer on commissions for clients such as Play Station, SBB Swiss Railways, Barclays, Reebok, Heineken, and The British Tourist Board. Some of his non-commissioned work includes ‘Losing Connection’, ‘A Price Worth Paying’ and ‘I Am’, a book that took four years to produce and was published by Dewi Lewis Publishing with an unusual foreword by Ivor Cutler.